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Manage client organisations

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Analytics Dashboard

Unified view of revenue, performance, pipeline, and marketing metrics

Select View

Choose a dashboard view to explore

Revenue Pipeline by Stage

Pipeline Value by Service

Lead Count by Service

Revenue by Lead Source

Lead Status Distribution

Service x Lead Source Analysis

Which services are driven by which lead sources?

Service

Paid vs Open Revenue By Service

Compare which services have already converted to cash against the revenue that is still open or outstanding

Service Performance

Compare service lines by lead volume, paid revenue, open and outstanding revenue, and conversion quality

Service Leads Paid Leads Paid Revenue Open / Outstanding Revenue Win Rate

Revenue by Lead Source

Lead Count by Source

Channel Performance by Service

Detailed breakdown of which services are driven by which marketing channels

Service

Revenue By Stage

A quick view of where value sits across the pipeline and how much each stage is carrying

Stage Leads Revenue Avg Deal Share

Top Open Opportunities

Highest-value live opportunities so you can see where follow-up effort matters most

Lead Status Service Revenue

Aging Pipeline Risks

Opportunities stuck in pipeline for extended periods that may need follow-up attention

Lead Status Service Revenue Days In Stage

Performance Insights

Review lead conversion, pipeline metrics, and revenue analysis

Revenue Pipeline by Stage

Pipeline Value

R 0

Paid Leads

0

Total Leads

0

Pipeline Value by Service

Lead Count by Service

Revenue by Lead Source

Lead Status Distribution

Service x Lead Source Analysis

Which services are driven by which lead sources?

Service

Lead Stages

View and update lead progress by stage. Showing: 0 / Total: 0

Revenue Reports

Business-owner reporting for cash collected, pipeline quality, service mix, and revenue risk.

Revenue Momentum

Month-by-month movement across collected cash, invoiced work, and quoted pipeline over the last six months.

Revenue By Stage

Highlights where value is concentrated in the pipeline right now.

Paid vs Open Revenue By Service

Compare which services have already converted to cash against the revenue that is still open or outstanding.

Revenue By Stage

A quick view of where value sits across the pipeline and how much each stage is carrying.

Stage Leads Revenue Avg Deal Share

Monthly Revenue Tracking

Track cash collected, invoiced value, and fresh quoted work over the last six months.

Month Collected Invoiced Quoted

Service Performance

Compare service lines by lead volume, paid revenue, open and outstanding revenue, and conversion quality.

Service Leads Paid Leads Paid Revenue Open / Outstanding Revenue Win Rate

Top Open Opportunities

Highest-value live opportunities so you can see where follow-up effort matters most.

Lead Status Service Revenue Days In Stage

Aging Pipeline Risks

Open leads sitting in the same stage for at least 7 days and likely needing intervention.

Lead Status Service Revenue Days In Stage

Marketing Reports

Daily Google Ads performance captured in-sheet and rolled up to monthly report views.

Client Analytics
Month-specific image and insight summary
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Save analytics for the selected month
PDF-ready and month-scoped

Traffic Quality

Reach and media efficiency for the selected month.

Spend vs Leads

Track whether monthly spend is producing scalable lead volume.

Clicks vs Conversions

Monitor delivery quality from traffic through to platform conversions.

Ads To Revenue Funnel

See where marketing performance converts into real sales outcomes.

Campaign Performance

Campaign-level media and revenue performance for the selected month.

Campaign Network Spend Impressions CTR Avg CPC Clicks Conversions Leads Paid Revenue ROAS

Revenue By Service

Which service themes are turning campaign spend into paid revenue.

Performance By Service

Summarised spend, lead quality, and paid revenue by service tag.

Segment Spend Leads Paid Leads Paid Revenue Cost / Lead
Monthly Commentary
Marketing report commentary will appear here once the report loads.

Service Offerings

Define your services and revenue values

Service Name Min Revenue (R) Avg Revenue (R) Max Revenue (R) Actions